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My Florida C F O
Weekly eNewsletter from Florida's Chief Financial Officer

Dear Fellow Floridian:

One of my favorite pastimes is playing and watching sports, particularly baseball. Anyone who has ever played a sport knows the dedication and time required to succeed. But athletics is more than just a test of physical strength. It helps develop courage, encourages the development of new skills and builds character and perseverance.

On Tuesday, I joined Gov. Scott, Attorney General Bondi and law enforcement professionals from across the Tallahassee area to pass the torch for those who live each day with perseverance and resolve. Those who participate in the Special Olympics know the meaning of perseverance more than most. Old Capitol bathed in blue lightPerseverance gives you the strength to pick yourself up when the going gets tough and continue on even though the odds may be against you.

I was also honored to recognize another group of Floridians, those families with autistic children, who know firsthand about the importance of perseverance. On Monday, I presented a resolution to Autism Speaks recognizing April 2, 2012, as World Autism Awareness Day in Florida. Florida’s Old Capitol was illuminated with blue lights in celebration. Events such as these help raise awareness for early diagnosis, intervention and support for families affected by autism.

This week we came together to celebrate those whose passion and love for life burns stronger each day. We all should strive to live each day to the fullest and emulate these men, women and children.

Jeff Atwater
Jeff Atwater
Chief Financial Officer
State of Florida

Celebrating Our Beautiful State, La Florida

Monday marked the 499th anniversary of the discovery of Florida by the Spanish. On April 2, 1513, Spanish explorer Juan Ponce de Leon had his first recorded landing on the Florida coast. This marked the beginning of nearly 230 years of Spanish rule. Our beautiful state, named “La Florida” in honor of Pascua florida, or “feast of the flowers,” has experienced periods of both great success and times of adversity. No matter the economic or social climate, we have survived and thrived through hard work and resolve. Because of this, we are proud to call ourselves Floridians.

Next year we will be celebrating 500 years since Ponce de Leon’s landing, commemorating the day with a year-long celebration, Viva 500. While we remember our past and look ahead to our future, take some time to think how you can help ensure a bright future for your family and the state we all call home.

News of Interest

Sarasota Herald-Tribune: New study shows strong recovery in Sarasota area

Florida Times-Union: Sherwood Hardware holds off big box stores with old school service in Jacksonville

Keys News: Governor, Cabinet to meet in Keys

Washington Post: Senior citizens continue to bear burden of student loans

Palm Beach Post: Hurricane coming? Palm Beach County may be creating an app for that

April is Financial Literacy Month

April is Financial Literacy Month, a time to highlight the importance of financial literacy and teach Floridians how to establish and maintain healthy financial habits. The time that you invest to learn and implement the values of thrift and saving is a life investment with great returns. Your Money Matters

Visit my website, Your Money Matters, at for more information on the steps you can take towards long-term financial success.

Economic Update: Florida's Bottom Line

Read the quarterly newsletter for the inside track on Florida's financial health. To provide up-to-date information on Florida’s economy, we have a companion website featuring the latest data and easy access to our published editions.