Volume 4 Number 33
August 17, 2007


In an ongoing effort to increase financial literacy and help Floridians make better financial decisions, Florida Chief Financial Officer Alex Sink reported that the Financial Literacy Council held its third meeting in Tampa this week at the Bill Poe Family Junior Achievement Center.

During the first two meetings the council met both in person and by phone to outline their goals, strategies and mission statement. The council heard from Department of Financial Services Consumer Outreach coordinators about call trends from the more than 450,000 calls made to the consumer helpline each year.

The council, authorized in 2006 by House Bill 825, was created to study the financial problems that affect consumers, particularly young persons, seniors, working adults and small business owners, which arise from a lack of basic knowledge of financial issues. The council will also develop recommendations to aid CFO Sink’s department-- the Department of Financial Services-- in developing programs and resources aimed at increasing financial literacy among Floridians.

The following are the Financial Literacy Council members: Paul Auslander, CFP, President, American Financial Advisors; James R. De Santis, M.Ed., Executive Director, Florida Council on Economic Education; Liana Fox, Ph.D., Professor, Hillsborough Community College; Richard George, President, Junior Achievement of West Central Florida; Cassandra J. Grayson, M.Ed., Sr. Vice President, Administration, Florida Credit Union League; Doug Heinlen, Member of Florida Executive Council, American Association of Retired Persons; Deidre Newton, M.B.A, President and CEO, Community Real Estate Services, Inc.; Obdulio Piedra, Miami-Dade Market President, Great Florida Bank; Dulce M. Suarez-Resnick, Senior Account Manager, HBA Insurance Group.

For more information regarding the Financial Literacy Council please visit www.myfloridamoney.com