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My Florida C F O
Weekly eNewsletter from Florida's Chief Financial Officer

Dear Fellow Floridian:

We have been fortunate that no significant storms have hit our state this hurricane season, but I caution you that now is not the time to get complacent. According to The Weather Channel, 80 percent of the season’s named storms from 1981 to 2010 occurred between August and the end of October.

With the back-to-school rush behind us, now is a great opportunity to “Protect Your Home Base” and prepare financially for a storm. When a storm is on the way, there is no substitute for the peace of mind that comes from knowing that your family, home and business are secure both structurally and financially. You should begin by reviewing your insurance policies with a licensed insurance agent to ensure that you have adequate coverage in the event of a disaster.Disaster Preparation

I also encourage you to look for the “Protect Your Home Base” logo on the Department of Financial Services, Division of Consumer Services website, which offers videos, brochures, resources and tips, along with a disaster preparedness section that includes a home inventory checklist.

Be safe, be smart and protect your home base.

Jeff Atwater
Jeff Atwater
Chief Financial Officer
State of Florida

News of Interest

Tallahassee Democrat: Most-active part of hurricane season still ahead, officials warn

Sarasota Herald-Tribune: Home sales, prices bounce back in July

Orlando Sentinel: Orlando condo prices double in 3 years

Florida Cabinet Approves Business Plan for FIU in Miami

During this week’s Cabinet meeting in Miami, CFO Atwater and the rest of the Cabinet members approved Florida International University’s business plan to offer a world-class theater program at the state-owned Coconut Grove Playhouse.

According to the business plan, the university, in partnership with Miami-Dade County and GableStage, plans to use the Coconut Grove Playhouse to re-establish a robust theater program for the region, providing professional theater opportunities for university students and faculty. Proper training of theater students can provide job opportunities, keep theater professionals in Miami to improve the culture of the city and serve as an incubator for new theatrical works, providing a platform for playwrights to develop their work.

"I am hopeful that the partnership between FIU, the County and GableStage will allow the Grove Playhouse to once again become a premier centerpiece for the arts in South Florida,” said CFO Jeff Atwater. “By supporting the arts, we are helping promote a vibrant and creative future for our state.”

Innovation Drives Florida's Economy

Florida has worked hard to create an environment for long-term growth and investment that allows businesses to better serve their communities and employ more of their neighbors. This culture of economic innovation has helped Florida Florida's Bottom Line: Innovative Florida be recognized as the “Most Innovative State in the Nation” by Fast Company magazine this year.

Beginning with this edition on biotechnology, Florida’s Bottom Line is presenting a three-part series on Innovative Florida, highlighting the people and industries that are driving our future as a diversified economy. We are now recognized as one of the most attractive areas worldwide for the biotechnology industry, with more than 200 biotechnology companies calling Florida home.

The quarterly edition of Florida's Bottom Line is complemented by its often-updated website, www.MyFloridaCFO.com/FloridasBottomLine. When new economic data is released, it can be found here. Florida's consumer confidence, retail index, employment statistics and various other resources will keep you up-to-date.